Founded in 2015, the self-publication of the ExtraOrdinary Oracle Deck sparked what is now a modern occult e-commerce gift shop. The initial idea that sparked the business was a 42-card oracle deck based on everyday items to make card divination easier and more welcoming towards the curious or new consumer to the occult. After a successful pre-order funded first printing of 500 decks, we expanded to what the business is today; an e-commerce gift shop with my own designed products.